SaaS

From consultancy to crypto leader

TrustXpay Hero Animation

The task at hand

TrustXpay, formerly a consultancy, pivoting into a crypto payment platform with instant gateway switching, global virtual cards, and tiered memberships - all fully compliant. TrustXpay was moving from a B2B consultancy model to a consumer-facing fintech product.

They needed a brand identity that honoured its legacy but fit the crypto-finance market, tiered membership branding that conveyed exclusivity and simplicity and a scalable visual system for product launch, web, and campaigns.

TrustXpay Card Design

Outcome: Limitless Payments

We built the brand on the positioning of "Limitless Payments". Emphasising freedom, speed, and security.

  • Developed a visual identity system anchored by strong color codes (burnt orange for energy + premium neutrals).
  • Created membership tier naming (I Class, X Class, XV Class, XX Class) to communicate progression and exclusivity.
  • Designed a scalable digital-first brand system for website, cards, mobile app, and marketing.
TrustXpay Logo
TrustXpay Card Design
Limitless Payments Animation

Deliverables

TrustXpay Membership Classes
TrustXpay Website

Get in touch

If you'd like to explore working together, feel free to leave your details in this form or email us at enquiry@monale.co